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Corporate Philanthropy in Action

By: Arielle
Arielle is a participant in Allowance for Good's Winter 2015 Emerging Leaders in Philanthropy: Explorers class.

The Emerging Leaders in Philanthropy course is not my first exposure to Allowance for Good. I spent a week of my 2014 summer in its Global Philanthropy Summit, a sort of crash course in Philanthropy and Social Entrepreneurship. After that week I was hooked. I had always had a passion for philanthropy, inspired by pretty much everyone in my family. My Dad is in charge of Pro-Bono work at his law firm, my Mom works for two public health non-profits, and my Aunt works in marketing for JUF, another non-profit. So, I was familiar with the concept of “giving back,” but I didn’t really know the details because no one sits a child down and explains the who, what, where, how, and why of philanthropy-- except of course AFG.

This past week we focused on socially responsible corporations, ranging from Warby Parker, which donates a pair of glasses for every single one of its products sold, to companies that encourage volunteering or match the donations of their employees. There are lots of ways that a company can fit philanthropy into its mission, and based on the rising popularity of socially responsible companies among consumers, not doing so could be devastating. In addition to these examples, there are still other ways to integrate philanthropy into a company: a corporation could use its brand name or money to raise awareness of an issue (for example, Always’ #likeagirl campaign); donate a portion of its yearly profits to a cause (e.g., Patagonia donates 1% of its profits to saving the environment); or implement specific ways to encourage volunteering, such as allowing employees days off to volunteer, offering the specialized services of the company for free, or providing other incentives (perhaps financial) for employees who volunteer.

After learning about the different ways corporate philanthropy is possible, we put the lesson into action. Our job was to determine how the hypothetical (or maybe future company run by AFG) bicycle company, “GetThere” should integrate philanthropy into its mission plan. The students split up into two groups and were joined by the board members, to make a plan. After going through a variety of ideas, my group settled on a bike safety program. This would involve teaming up with the local governments of our store locations to create bike paths, and providing free helmets to those who need one, but cannot afford one. This plan, if put into action, would have numerous benefits. Not only would there be a safer space for bikers, but the anxiety caused by bikers on the road would be reduced for drivers, and it would make GetThere a more sustainable company. With the danger of biking as transportation reduced, more people would bike, increasing the demand, and therefor the sales. This would also create a brand awareness for GetThere, hopefully bringing more bike-buyers to that store. This past week was a great one, and I am sure this information will come in handy when dealing with corporations.

Arielle, far left, brainstorms with her ELP classmates.

Philanthropy in the World: More Than One Meaning

By: Abby
Abby is a participant in Allowance for Good's Autumn 2014 Emerging Leaders in Philanthropy: Explorers class. 

Although my time is limited in Emerging Leaders in Philanthropy (ELP), I have learned that philanthropy has more than one meaning. The literal meaning of philanthropy is "the desire to promote the welfare of others". The etymological meaning of philanthropy is "the love of humanity". Yet, as I sit here on a Tuesday night in Evanston, IL, writing this blog post, it has finally hit me: philanthropy is not restricted to the definition of a dusty dictionary sitting on my desk.

Last session, we continued studying the types of philanthropy in depth. We discussed two "main" types of philanthropy: corporate and venture. Venture philanthropy is focused on the willingness to take risks and experiment, having a long-term structure set up, and focus on direct engagement from the donors with their grantees. Corporate philanthropy is focused on the belief that a company needs to be responsible for its actions-ethically, socially, or environmentally. Also, corporate philanthropy is a huge supporter of corporate giving, which is a grant making program established in a profit-making company. it is from these programs that gifts or grants are distributed to charitable organizations. Learning about these two different types of philanthropy interested me a lot because it made me think about myself when I get older. I want to become involved in a company that are corporate philanthropists and give back to the community.

For the second half of the session, we had Allowance for Good Associate Board members Tife and Ryan talk with us about what we have learned so far. Tife grew up in Nigeria and then moved to Chicago later in life. The first company he worked for were "terrible philanthropists" (as he put it), meaning that they did not give back to the community and really did not involve themselves in it. However, when he received a new job at a real estate company, that completely changed. Tife informed us that at his job now, he receives an email once a month that asks what charity/organization he would like to donate to. His company matches tries their best to match his donation request and donates it to that company. Ryan, born and raised in Hinsdale, IL, is a credit analyst at Northern Trust. He told us a lot about his occupation and what he enjoys about work, but what really stuck with me were what he calls his "3 Pillars". They were:
1) Always, always, always stay curious.
2) Know your environment.
3) Know your limits & defy them...but also know your job/responsibility and do not become suffocated.

I know for a fact that these 3 pillars will help me grow as a young woman, student, philanthropist, and overall a human being. Staying curious is the beginning of a question, which leads to an interest, which leads to a passion. ELP has really been the beginning "question" phase for me. I have never been that passionate about any specific world problem; of course, I wanted to change them all. Coming to ELP has helped me realize that even though I may not have a certain passion now, there is always something I can do to help people in the world who are not as privileged as me.

I know this is going to sound very cliche, but there is only one world humans live in (unless we magically find Earth's twin in the universe). Humans are not the only beings on Earth, but we are the most powerful beings. It is our duty to help each other while protecting the ground we step on, the air we breath, and the grass we mow. So, to end the post the same way as Ryan ended our session, "We are rich through only what we give. We are poor through only what we refuse."

Abby stands in front of her favorite leadership quote during an activity in ELP: Explorers.



Millennials Want Companies That Encourage Philanthropy


By: Turner
Turner is participating in Allowance for Good's autumn 2013 Emerging Leaders in Philanthropy program.

At our last ELP meeting we talked about corporate philanthropy. Corporate philanthropy is a way for companies to give back to the community and their employees. At our meeting I learned a lot of things I didn’t know about corporate philanthropy and how some companies help their customers too. Corporate philanthropy is also used within companies to inspire their employees to help others.

During our session we talked about how corporations give back to their employees and customers. And we talked about some of the different ways companies can be philanthropic. Some of the ways companies are philanthropic are that some give their employees days off to do philanthropic work and get paid for it as a regular workday. Some companies will match the donations of their employees if they donate to an organization and encourage them to donate. We also talked about how the most effective way for companies to encourage their employees to help with philanthropy is by donating to a cause that their employees care about. Some companies even let their employees vote on where to donate. I think that it is nice of corporations to give back because it shows that they really care.

We had a wonderful guest speaker this week named Jenna Daugherty from AbbVie, which is a medical supply company. Jenna is the leader of AbbVie’s civic engagement in the community and she also helps to lead strategic projects on behalf of executive management.  At our meeting Jenna talked about corporate philanthropy with us, and the many different types of corporate philanthropy that AbbVie is involved in. For example, they give away free medicine to some of their customers who are in need.  I found it very interesting and was very inspired to hear that some large companies like this are willing to give away their supplies to people who ask for them and it has encouraged me to want to be a philanthropist throughout my whole life.

In the future I am hoping to work at a company that encourages philanthropy in their employees.  After this meeting I learned that companies can be very nice to their employees and get involved in helping causes that they want.